techniques

13 Gimbal Moves That Will Make Your Cinematography More Dynamic

13 Gimbal Moves That Will Make Your Cinematography More Dynamic

Here's your chance to add a bunch of new gimbal camera moves to your repertoire. 
Ad from Petit Bateau Beautifully Sums Up a Day in the Life of Kids Clothes

Ad from Petit Bateau Beautifully Sums Up a Day in the Life of Kids Clothes

Created by BETC Paris, the spot's frenetic energy comes from an innovative filming technique; Shot in 76 frames using 5 different cameras in sync with the movement of the sweatshirt. The result is a film shot not just from the kid's point of view, but the sweatshirt's - giving the viewer a kind of empathy.
One Way To Deconstruct There Will Be Blood — Or Any Movie

One Way To Deconstruct There Will Be Blood — Or Any Movie

Video blogger and web producer Evan Puschak aka The Nerdwriter explains how the use of limited cuts and single shots allow the audience to fully experience the scene, the personality of the character and the anticipation of wanting more. Using the sublime 2007 P.T. Anderson film There Will Be Blood as an example.
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